Why do companies struggle with digitalization?

Although individual circumstances may vary, certain patterns frequently arise within firms and industries. These patterns include:

• Organizational aspects: The majority of companies were not originally established with the intent of conducting IT operations as their core business and are often slow to adapt to changes in the market.

• Leadership aspects: Management may lack the necessary knowledge to accurately assess potential opportunities and risks.

• Execution aspects: Companies often begin by "doing" rather than thoroughly investigating how to deliver a digital offering throughout the entire software lifecycle.